Enterprise Digital Asset Management

Manage brand assets at enterprise scale

Centralize, organize, and distribute digital assets across teams, regions, and partners, with the governance, permissions, and integrations enterprise brands need to stay consistent and move fast.

Overview

How Frontify powers enterprise asset management

Enterprise organizations outgrow general-purpose file storage and basic DAMs fast. Content gets scattered across drives, inboxes, and local folders, leading to duplicated effort, outdated assets going live, and creative teams buried under retrieval requests.

Frontify's enterprise DAM brings every asset into a single, searchable library with the controls and workflows large organizations need to operate at scale.

Centralize every asset in one searchable library

AI-powered tagging, smart filters, and metadata management make it easy for any team to find the right asset without filing a request.

Certified against the best industry standards

SOC 2, GDPR, HIPAA certified with role-based permissions, SSO, audit trails, and guaranteed data privacy

Govern access with granular permissions

Control who sees what by team, region, brand, or external partner. Approval workflows ensure nothing goes live without sign-off.

Distribute assets across every touchpoint

CDN-based embedding lets you deliver and update assets in real time across websites, apps, and digital channels — no re-uploading.

Connect to the tools your teams already use

Native integrations with Adobe Creative Cloud, Figma, Salesforce, and CMS platforms keep assets flowing into existing workflows.

Built with Frontify

Enterprise asset management in action

See how leading brands manage their digital assets at scale on Frontify

See the full showcase

10h

Saved per week by the brand team.

“I’ve used many asset management systems over the years, and Frontify’s platform is far and away the best tool I’ve worked with to date. It’s incredibly intuitive and easy to use, both from a user and developer standpoint. The number of available features and functionalities is astounding.”

– Leah Palmquist, Creative Director at Caribou Coffee

Read customer story

Frequently asked questions

What is enterprise digital asset management?

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Enterprise DAM is a centralized platform for storing, organizing, and distributing digital assets — images, videos, logos, documents, campaign materials — across large organizations. It replaces scattered file storage (Google Drive, SharePoint, Dropbox) with searchable, governed libraries that ensures the right people can find and use the right assets, with proper permissions and version control.

How is Frontify different from traditional DAM platforms?

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Traditional DAMs function primarily as file repositories. They store and retrieve assets, but that's where it ends.

Frontify combines DAM with brand guidelines, templates, and brand workflows in a single platform. It also separates the admin back-end from a user-facing brand portal, so marketers, sales teams, and partners get an intuitive experience designed for them, not a clunky interface built for admins . The result is significantly higher adoption across the organization.

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Can Frontify replace our existing legacy DAM?

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Yes. Frontify is frequently chosen as a replacement for legacy DAM platforms. Common reasons organizations switch include low user adoption due to clunky interfaces, heavy IT dependency, inflexible architecture, and slow implementation timelines.

Frontify offers a modern, intuitive experience that drives adoption across the organization, with granular permissions, automated workflows, and native integrations with the tools teams already use. It also extends into brand guidelines and templates when you need it.

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How does Frontify handle permissions for large, distributed teams?

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Frontify offers granular, role-based permissions that let you control access by team, region, brand, or external partner. You can segment asset visibility so each user only sees what's relevant to them, set up approval workflows to ensure content is signed off before it goes live, and create audience-specific portals for different parts of the organization, all from a single platform.