Brand Development

We raised $8.3m to become the world's leading brand management platform

09.10.2018

Today is an exceptional day. We are thrilled to announce that we have raised $8.3 million, as part of our Series-A funding led by Blossom Capital, with participation from our pre-existing angel investors Thomas Duebendorfer and Michael Naef.

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Brand Development

Brand management platform Frontify raises $8.3 million to fuel product innovation and US expansion

09.10.2018

Brand management platform Frontify has raised $8.3 million in a funding round led by venture capital firm Blossom Capital, as it looks to build more products and expand in the US.

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Digital Branding

Design principles: how to establish them, and encourage people to use them

12.09.2018

The key to the success of your digital principles is that they have near universal support. In other words, we need as many people as possible to agree that they are a good set of standards upon which to build the organizations digital future.

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Digital Branding

Design principles: what are they, and why do we need them?

05.09.2018

The value of design principles for improving your efficiency in delivering digital projects is not something you should underestimate.

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Product

August 2018 - Media Library product update

28.08.2018

As you might know, we continuously strive to improve our products. In the last couple of weeks, some exciting Media Library features have seen the light of day. Read along to learn about them.

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Brand Development

We’ve been rethinking brand management so you don’t have to

14.08.2018

Many brand managers believe they’ve got the toughest job in the world. That’s right. Brand management doesn’t require a six-pack, nevertheless; six brains would be quite helpful, seeing that the job is hard to beat in terms of complexity.

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Product

Beloved features in Frontify Style Guide

31.07.2018

Happiness comes from the little things in life. Sometimes, when we bring smaller features of the Frontify Style Guide to light, we notice a small spark in the eyes of our users. Indeed, there are quite some things you can do with our Style Guide, which you might not yet know.

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Product

Designing a digital brand home

27.07.2018

Scalable brand management software hadn’t really been used in South Africa before now, so when Praekelt designed and built a brand site for Absa Bank, it wasn’t just a new era for them, it was a new era for branding.

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Product

Introducing our Sketch plugin

26.07.2018

Your brand management can be as solid as a Bud Spencer punch, but it's the quality of your designs which will put the icing on your cake.

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Product

How Cabify strengthened their brand

19.07.2018

Ever since we started to work on the strategical and visual redefinition of the company, we’ve been using a digital platform, allowing us to organize our brand assets, and share them with employees and external agencies alike. That platform is Frontify.

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Brand Development

Why your brand guidelines get ignored (and how to fix it)

13.07.2018

Your brand guidelines are a living, breathing part of your company – or they should be. They keep your brand consistent across different teams and channels. They are the clearest representation of what your brand identity is made of.

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Digital Branding

Why static brand guidelines suck

03.07.2018

Yeah, the title might be a bit ungracious, I know. But look, you should have digitalized your brand guidelines yesterday. The arguments are overwhelming – let me show you why.

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Brand Development

Digital is too complicated for a factory line process

28.06.2018

Delivering great digital services is complicated. It involves several specialists working together. Designers, developers, copywriters, marketers, business analysts, the list could, and does, go on.

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Digital Branding

Redesigning digital channels right

22.06.2018

It is common to see an organization undertake a massive redesign project to launch a new website, and for one shining moment, it is perfect. Then the money dries up, and people move on.

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Digital Branding

This is why digital projects are different

19.06.2018

Too often digital projects are plagued with problems because organizations fail to realize they must handle them differently.

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Brand Development

7 major benefits of a strong brand

14.06.2018

Having a strong brand is all about consistent and recognizable company expressions; to offer not only products and services but also meaning. In many ways, a strong brand is the nucleus of a company's success.

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Digital Branding

3 ways to stay brand consistent in the digital age

07.06.2018

Having a strong brand presents multiple advantages for a business. When creating and maintaining a strong brand; nothing — not one thing — is more important than brand consistency.

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Company

Welcome, Soraya!

16.05.2018

Soraya treasures old football stadiums, ancient Italian singers, coffee equipment of yesterday, and Nutella. Ice cream is eaten all year round, preferably by the water, but literally anywhere works.

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Company

Welcome, Rani!

16.05.2018

Rani is a Genevan guy who's been all over the planet working for tech companies, and non-profit NGOs, but nevertheless considers COFFEE to be where the magic happens.

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Company

Welcome, Raffael!

10.04.2018

Another surfer boy joined our crew. Even though Raffael is an FC Basel supporter (he told us after we hired him), he seems to be a nice guy. Raffael desires nothing more than eating burgers with Basler Daig-buns – while overlooking the majestic St. Gallen skyline. Oh, and who wants to buy his useless motorcycle?

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Company

Welcome, Susann!

04.04.2018

Sue might be short, but what she lacks in size, she makes up for in sheer willpower, German directness, and love for beer. She’s our super friendly metalhead who will tell you when you've screwed up, but always with a smile on her face.

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Company

Welcome, Rahulan!

04.04.2018

Rahul has a thing for Greek food, failing football clubs, Jamaican music, and sweets. When he's not playing table tennis or hanging out on our third floor – he appreciates dark stuff – like Batman, coffee, and #000000.

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Company

Welcome, Sandro!

28.03.2018

Sandro is a patient football freak with a deeply rooted love for FC St. Gallen. He doesn't really care for music or similar trivialities, but when it comes to the divine beauty of the Olympic Rings – he's sold.

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Company

Welcome, Sibylle!

27.03.2018

Our cheesy poet Sibylle likes to swim, look at the floor, and sleep in a dark shirt. She’ll bring some additional drive into our already energetic marketing team.

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Company

Welcome, Willem!

21.03.2018

Our new team member Willem is a true brand lover who gets nervous from doing nothing. He has generally low standards when it comes to food, to such a degree that he even brought us (Swiss) some Finnish chocolate.

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Company

Welcome, Alba!

21.03.2018

Alba is our new Spaniard, she loves the elegant simplicity of getting attacked by monkeys, while listening to German electro music. In a perfect world; while enjoying some nice paella.

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Company

Welcome, Filip!

21.02.2018

Our new Business Development Intern, Filip, is as pragmatic as a Volvo, well-organized like an Audi, and ambitious like a Ducati.

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Company

Welcome, Beat!

15.02.2018

Beat is our new product manager. He’s a friendly surfer who looks just like Jean-Claude van Damme. Beat truly admires the straightforwardness of the Puma brand, revels in Latin flavors, and enjoys pretty much anything related to water.

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Company

Welcome, Johanna!

08.02.2018

Johanna, AKA Johänna, is a badass extroverted introvert that likes video games and sausages. She’s the new wonder woman in our the Design Team at Frontify.

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Company

Welcome, Patrick!

30.01.2018

It could seem that our football and antipasti lover Patrick has never been outside St. Gallen. He’ll rock our Customer Success team – except during FC St. Gallen matches or the St. Gallen Openair.

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Company

Welcome, Greg!

22.01.2018

Greg is our new color blind South African. He’s a true multitasker, with a “satisfied soul” – an empathetic sales consultant from A to Z!

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Company

Yvonne is here to boost our organization

10.01.2018

Yvonne is a people-loving person with three kids, a husband, and a Dalmatian. She's joining the Frontify administration team – feeling entirely in line with the values, team spirit, and of course – the great product that is Frontify. Here, she's ready to add her knowledge, contributing to the growth of the company.

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Company

Manuel is our new Software Engineer

10.01.2018

Manuel is a passionated internaut and a lover of new tech stuff. He enjoys reading historical novels, and breaking waves on his SUP board. Before joining Frontify, Manu earned loads of experience at web development agencies, and spent a lot of time perfecting his English in Australia.

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Company

Marco brings exceptional technical support

06.11.2017

Say hello to our new technical support manager, Marco, the only person in the office who can do 1000 burpees before coffee.

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Digital Branding

4 ways to use Frontify in large corporations

27.10.2017

At Frontify, we’re proud to provide some of the world’s most exciting companies with brand management solutions, helping them stay consistent and work collaboratively across markets.

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Company

Our German office is growing – Welcome Farnoush!

24.10.2017

Let's give a hand for our new Enterprise Sales Manager in Germany; Farnoush. She was born in Iran and grew up in the Frankfurt area, quickly becoming a real "Frankfurter Mädsche".

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Company

Oliver brings extra passion to our sales team

06.10.2017

Join us in welcoming Oliver – a forward thinking, passionate, and dynamic doer. Oliver's joining our Enterprise Sales team, with the ambition to introduce our product to new customers, and boost sales.

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Product

Segment Analytics Integration

18.09.2017

Enable our Segment Integration to track visitors in Google Analytics, Adobe Analytics and many more.

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Product

Color Block Improvments

12.09.2017

Adding colors to your Style Guide just got easier

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Company

Dennis helps us grow our German market

30.08.2017

We're happy to announce our new Business Development Intern, Dennis, to the Frontify Germany team. Dennis decided to join our Frankfurt office to be part of our young and ambitious team, with the possibility to help build our Frankfurt office from the ground up.

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Company

Christof is here to boost our brand

30.08.2017

Chrigi is thrilled to be here, contributing creatively and adding experience to the development of our software, as our new Brand & Design Manager. His ambition is to strengthen Frontify's brand design in a way that resonates with its benchmark potential.

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Company

Aivars brings additional flare to the sales team

19.07.2017
Company

Adrien joins Frontify as an Employee Success Manager

19.07.2017
Company

Jonas adds more passion to our development team

19.07.2017
Company

Flo joins the Frontify development team

19.06.2017

Further experience is introduced as Flo joins us as a Senior Frontend Engineer

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Product

Introducing Workflow

19.06.2017

Improve the way you organize design projects

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Product

Iframe Block

18.06.2017

Embed iframes to your Frontify Style Guide

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Product

May 2017 - Product Roundup

30.05.2017

At Frontify, we continuously strive to add new and exciting features.

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Product

User Provisioning

18.05.2017

Meet your company’s high security standards with user provisioning

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Company

New product manager at Frontify

05.05.2017

Michael is here to strengthen the Frontify experience

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Company

Growing account management team

05.05.2017

Gabi empowers our account management team

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Company

Continuous expansion of our Enterprise team

07.04.2017

Big ambitions – Stephanie joins our Enterprise team

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Company

Ongoing expansion of our global market development

27.03.2017

Content matters - Oskar joins our marketing team

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Company

Further internationalization & expansion in the Scandinavian market

07.03.2017

Jonatan made all his way down from Stockholm to join Frontify

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Company

We move forward! Two more superheroes are joining Frontify

02.02.2017

We are very excited to welcome Markus as our managing director Germany & Daniel as the new lead of our design team in our growing Frontify family.

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Company

The Frontify team has new members! Welcome Joe, Frank & Daniel!

07.10.2016

Here at our office in the heart of St. Gallen, Switzerland, we feel more complete than ever since our new Frontify team members have joined.

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Digital Branding

May the Force Be with the Star Wars Style Guide

19.09.2016

With the recent cinematic release of the new installment of the Star Wars franchise, Star Wars Episode VII: The Force Awakens, and a surprising tweet from Lucasfilm Executive Pablo Hidalgo that unearthed a Star Wars style guide from years ago, we thought it would be a great opportunity to show what lessons we can learn about style guides from the Star Wars creative process.

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Digital Branding

The Biggest Brands on Instagram

06.09.2016

There’s no denying the marketing power behind Instagram’s platform — that’s why brands all across the globe are using it to reach their customers. Here are the biggest brands on Instagram right now.

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Brand Communication

Taming the newsroom with style guides

30.08.2016

From the days of Julius Caesar to today, media outlets have been taming the newsroom with style guides. Consistency is of vital importance for all creative work, not just in newsrooms. The way your design looks when it is applied to the real world has a direct bearing on the perception of your brand's quality.

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Digital Branding

The Secret to Creating a Cult Brand

25.08.2016

It’s a brand manager’s dream come true. Loyal customers gather in a park each Sunday to admire each other’s purchases, swap stories about their products, and share their passion for your branded merchandise. A fantasy or reality? With cult brands, it’s a reality and more.

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Brand Development

Interview with Amandah Wood

23.08.2016

This time around Frontify spoke with Amandah Wood from Ways We Work - a digital publication “focused on telling stories and getting first-hand accounts of how people do the work they love.” Amandah has a diverse background and from this, has been able to connect with many in the new media, technology, design and entrepreneurial space.

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Digital Branding

7 Designers Share Their Favorite Fonts

19.08.2016

Modernism changed the way we use typefaces today. Posters of the 19th century once used every square inch of whitespace; a rather elaborate approach to design. It often cluttered the page making them almost illegible. Today, however, the focus has drastically changed. “Less is more”, and designers favour clean, simple designs which includes a ton of whitespace with focus on simple fonts.

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Digital Branding

Going Global: How to Take Your Brand Global

17.08.2016

Your brand is more than just a skin over your marketing. It’s who you are, down to the bones. When your brand is successful, it’s the best feeling in the world. And like all good news, you want to share it with the world. It may be time to take your brand global.

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The Only 10 Web Design Podcasts You Need in Your Ears

11.08.2016

Podcasts are an engaging way to learn, be entertained and are a great medium for members of the web design community to express the passion, complexity and human element that exists in this cutting edge industry. But, with all of the podcasts out there, where do you start?

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Digital Branding

The Strategy Behind Rebranding

09.08.2016

Deciding that your product, service, or company needs a rebrand is exhilarating and terrifying at the same time.

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Digital Branding

Agency Spotlight: Plank

04.08.2016

Frontify loves agencies - big and small. It has to be said though, that some of the best creative work is being done beyond the “traditional” agency network by those who are outside the fold.

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Digital Branding

NASA’s Style Guide Sends Designers Into Orbit

02.08.2016

The story of the logo’s journey through time (and space), as well as NASA’s brand guidelines, offers important lessons for today’s brand managers. NASA’s brand guidelines themselves are a thing of beauty and a joy to behold, a document that anticipates logo usage in literally any environment, including outer space.

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Digital Branding

THE AGE OF AUTHENTICITY: Why Brands Need to Get Real

29.07.2016

In an era where consumer trust has plummeted across all industries, honesty and authenticity have emerged as the attributes that matter most. Consumers, more than ever before, are holding brands to a higher standard. They are looking for more than price, quality and convenience. Sure, they want value for their money. But they also want values.

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Brand Development

The Best Logos of All Time – Ever.

26.07.2016

There are probably more than a few billion logos -- or whatever you want to call them -- on earth, and that’s if you just count restaurants, fashion, and retail brands. The massive, Mount Everest-sized question is: ‘How do you judge a good logo?’

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Digital Branding

Why Voice and Tone Belong in Style Guides

21.07.2016

Voice and Tone matters. Even in style guides. Why is this element important and where you should use it.

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Brand Development

The 5 W’s of Doing Great User Research

19.07.2016

Sarah Doody explains in her guest post, which questions you have to ask doing a user research. Why is a user research important? When should you do research?

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Digital Branding

14 of the Happiest Brands of All Time

12.07.2016

Get happy with these brands! 14 of the Happiest Brands of All Time

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Digital Branding

Gaining Brand Loyalty on a Shoestring Budget

06.07.2016

At first glance, branding is a pricey endeavor for companies that are looking to express their values and gain a loyal customer base. You have to invest in a quality designer who can forge a logo and website that genuinely represent the brand.

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Digital Branding

Creating Your Design Brand From Scratch

28.06.2016

If you’ve never done it before, building a design brand from scratch can be tricky. It’s easy to critique the look and feel of other brands (or their redesign) but it’s much harder to build the brand yourself.

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Digital Branding

Frontify Interview Series: Erin Willett

01.06.2016

We loved having the opportunity to speak with Erin and have her share her journey from art to commerce and design to brand strategy with us. Here’s hoping her diverse path will show that creativity knows no bounds and whether it’s expressed through words of visual design, it still has the power to move people towards action. Get ready to #TapIntoYourIdentity!

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Brand Development

Innovative Ways for Brands to Use Gifs

30.05.2016

Even if you don't qualify as internet savvy, you've probably seen or heard about gifs. Gifs, or Graphics Interchange Formats, are image files that repeat continuously in a short loop. It's common to see gifs used for humor - for example, a quick gif of a cat falling down. However, gifs are no longer just a tool young folks use to make jokes on social media.

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Digital Branding

6 Ways You're Sabotaging Your Brand

25.05.2016

Branding is one of the most important aspects of your business. It takes time and concerted effort. If done well, branding can turn your agency from the new kid on the block to a leader in your industry.

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Digital Branding

The 15 Questions You Must Ask Before Any Redesign Project

23.05.2016

It’s time. You’ve got the go-ahead to proceed. You’ve rolled up your sleeves, assembled your team, and gathered materials for a brand audit.

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Brand Communication

What Would Banksy’s Style Guide Look Like?

18.05.2016

Two decades have passed, and he remains an enigma, cloaked in secrecy, yet renowned across continents. His work sells for tens of thousands of dollars, some even being cut whole from walls in the street to be auctioned.

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Brand Development

Frontify’s Interview Series: Jane Portman

12.05.2016

Frontify shines a spotlight this time around on Jane Portman, an independent UI/UX consultant from Russia who helps SaaS founders build focused, profitable products. She enjoys writing and speaking at events, but most of all she likes to solve real-life business problems with smart UI design.

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Brand Development

What is it Like to be a Designer at a Startup?

10.05.2016

For every web designer toiling away in the agency world, you may be wondering whether the grass is any greener on the other side. Specifically, you may want to know what the daily grind consists of at a startup, and whether it varies significantly from that of an agency designer.

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Brand Development

Design Round-Up: 11 Best Non-Profit Website Designs

03.05.2016

Modern nonprofits know how significantly web design can impact donations, brand awareness, and a variety of other critical success factors. Responsive designs with mobile-friendly layouts encourage visitors to support nonprofits, all while quickly educating them on the cause.

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Company

The Frontify Team grows further:
Welcome Silvan!

28.04.2016

We’re speeding up and bringing Frontify to an even more comprehensive brand management platform for the digital age. Therefore, we also need some great people to tell our story. That’s exactly the point where Silvan comes in :)

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Company

Welcome Remo and Fabienne!

28.04.2016

We’re thrilled to announce that two fantastic people are joining us for our journey. Fabienne Klauser will lead agency relations to bring the power of Frontify into creative agencies and our product team grows with an outstanding front-end expert, Remo Brunschwiler.

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Company

Another Code Ninja for Frontify

28.04.2016

As part of our journey, I am happy to welcome the very talented Marc Oertle at Frontify. Marc is joining our product team as a Back-End Developer to help us reach our ambitious goals with his wide-range skills.

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Brand Development

Colour Systems and How to Use Them

28.04.2016

There are quite some terms to define colour. You may not need all of them, but in today’s world it’s vital to know the colour basics and its differences.

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Brand Communication

HolidayCheck Style Guide

28.04.2016

It's the small things that make a style guide special. As guidelines might be dry sometimes (it helps to make them interactive), I like the humorous way to explain stuff and the funny little notes which are spiked throughout the HolidayCheck style guide

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Company

Roland Berger Rebranding

28.04.2016

The strategy consultancy Roland Berger has had a new logo since September 2015. To create their corporate design manual, Roland Berger deployed the online solution with Frontify.

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Digital Branding

Brand Guidelines in the Digital World - What Do We Need?

28.04.2016

A brand guideline can range from a few to a few hundred pages and is a complete representation of how a company acts, what it sounds and looks like.

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Company

Lufthansa takes off with Frontify :)

28.04.2016

Lufthansa decided to use Frontify as its central design and brand management platform for digital media.

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Company

Funding for us = Features for you ;)

28.04.2016

As we started a little more than a year ago, we had only few believers. Your trust and your recommendations helped us to gather more than 10’000 users worldwide until now. Today, Frontify is the first choice to specify and manage designs, brand guidelines & code patterns.

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Divide & Conquer - An Overview About Modular Front-End Architectures

28.04.2016

Today most of the front-ends built today are already structured into different components. Sometimes in a consistent way, sometimes not.

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How To Emulate Touch Events in Chrome

28.04.2016

When you're developing for Touch devices, you might want to test interactions directly in your browser.

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Brand Development

Are You Using Correct Color Codes? Probably Not — And Here's Why.

28.04.2016

Are You Using Correct Color Codes? Probably Not — And Here's Why.

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Product

How to Discuss and Specify Balsamiq Mockups?

28.04.2016

Have you been looking for a solution where you can simply discuss and specify your Balsamiq mockups?

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Brand Development

7 Best Sources for Free Photoshop Files + Bonus

28.04.2016

Showcases are a great resource for inspiration. At a certain point you as a designer sometimes is lacking the intuition how to solve a specific design problem.

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Company

Frontify Reaches Swisscom StartUp Challenge Finals

28.04.2016

In the Swisscom StartUp Challenge, Swisscom and Venture Lab selected 10 startups with promising business models - out of 200 applications.

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Brand Development

Digging For Pirate Gold

28.04.2016

What is Frontify? Think of a translator. A translator between Webdesign-ish and Webdevelop-ish.

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Should A Web Designer Care About Relative Font Sizes? Absolutely!

28.04.2016

We all know pixel-based font sizes defined in px. But, with the rise of responsive design, it became popular to use relative font sizes defined in a unit called em.

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